More than 6,000 people have marked themselves “interested” in a Facebook event called “A bunch of women eating chips in public.”
The event, which is scheduled for Sunday at 3 p.m. at the Texas Capitol, refers to PepsiCo CEO Indra Nooyi’s comments this week about the company’s plan to launch “lady-friendly” Doritos.
According to the event page, Sunday’s festivities are “BYOC,” or “bring your own chips,” and activities for the day include “a bunch of women sitting around, eating crunchy chips in public, licking our fingers generously and maybe pouring the little broken pieces into our mouths.”
During an interview, Nooyi said that women don’t like crunching chips loudly in public, licking their fingers or pouring the broken chips into their mouths.
If you’re planning on taking a participatory bite out of Sunday’s event but are worried about bringing a PepsiCo-owned brand of chips with you, the event page notes: “PepsiCo owns every kind of chip you love, so just lean into the joke that is this event and bring whatever you like best.”
PepsiCo has since contradicted Nooyi’s claim that the company was planning to launch gender-specific chips saying, “the reporting on a specific Doritos product for female consumers is inaccurate,” Fox News reports.