The past year has been a battle for RideAustin, which gained notoriety as a locally run alternative to Uber and Lyft that has operated as a nonprofit, letting riders donate to local causes through its app.
RideAustin’s ridership has plummeted by more than 70 percent since Uber and Lyft came back. In two weeks, the nonprofit lost roughly 37,000 users, and it has yet to be profitable.
In response, RideAustin has restructured and focused on what helped made its app popular in the first place — its local roots and its status as a nonprofit substitute to Uber and Lyft.
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