The companies behind some of Austin’s hottest bars are making a big push into Houston.
Four bars with local roots will share a building at 2416 Brazos St. in the Bayou City’s trendy Midtown district, with some opening as soon as this year.
Union Venture Group is set to bring 77 Degrees and Jack & Ginger’s Irish Pub – both mainstays in Domain Northside’s Rock Rose entertainment district – to Houston.
Joining them will be Electric FeelGood, a new concept from Austin-based Carmack Concepts, operator of a number of bars including the Dogwood.
The fourth bar, Unicorn Disco, is another new concept that’s the brainchild of the owners of HandleBar and Kung Fu Saloon.
The Dogwood, 77 Degrees and Jack & Ginger’s routinely rank among Austin’s top-selling bars, according to an American-Statesman analysis of state liquor tax data.
Carmack Concepts already has a presence in Midtown, partner Jason Carrier said, with the Dogwood next door to the building where Electric FeelGood will be located. Other Austin-centric bars are also nearby, he said.
“Midtown is such a vibrant entertainment district in Houston and our project – along with Jack & Ginger’s, 77 Degrees and Unicorn Disco – are going to provide fresh new blood to an area that already has mainstays like Dogwood, Little Woodrow’s and Pub Fiction,” Carrier said.
Electric FeelGood will take up two floors, spanning 11,000 square feet, Carrier said. There will be a cinema room with a 200-inch screen and riser seating for up to 60 people, as well as a rooftop patio with games.
After two years operating 77 Degrees and Jack & Ginger’s in Austin, Union Venture Group co-owner Jeff Van Delden said he was looking for opportunities to bring the two concepts elsewhere.
“It was the right place at the right time,” Van Delden said. “Houston delivered on walkability and we’re proud to offer two of the four new spaces in Midtown’s resurgence. We’re eager for people to come back to an area they’ve always known to rediscover a whole new scene.”
A rooftop bar, 77 Degrees will span 14,000 square feet, offering four levels of cabana-style seating. Its specialties are cocktails and Caribbean-inspired tapas.
Jack & Ginger’s will be 7,000 square feet, serving 80 beers on tap and an assortment of Irish and American “comfort foods.”
“We want to be a major contributing factor to the revitalization of Midtown’s bar scene experience,” Van Delden said. “Stay all day. Watch a soccer game and end your night at a rooftop party. We want to make this a routine activity for anyone looking to enjoy Midtown or just a spot for locals to get together to hang out and start – or end – their night in Midtown.”
The Unicorn Disco team is expected to release more details on that project at a later date.