At South by Southwest Interactive in Austin every March, startups go to great lengths to get noticed and sell their nascent product or service to a large group of digital creatives.
At the inaugural SXSW V2V conference, a spinoff of SXSW Interactive that begins with a welcome dinner and opening party Sunday in Las Vegas, many of the locals attending will be trying to sell the city itself.
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For updates on SXSW V2V from Las Vegas, follow Omar L. Gallaga’s coverage on the Digital Savant blog, austin360.com/digitalsavant