JB Goodwin Realtors works to stay ‘ahead of the curve’


When Gay Puckett moved to Austin in 1979, she was looking to join a real estate agency that excelled in professional development.

She quickly heard about JB Goodwin Realtors, which has grown a reputation for strong employee training since being founded in 1972.

The firm “has always been ahead of the curve,” said Puckett, 63, an agent at the company. “It’s very hands on.”

Almost four decades later, JB Goodwin Realtors employees continue to celebrate the company’s professional development programs.

JB Goodwin Realtors is ranked No. 2 among large companies in the Austin American-Statesman’s 2017 Top Workplaces of Greater Austin project. It’s the seventh consecutive year JB Goodwin Realtors has made the Statesman’s Top Workplaces rankings.

JB Goodwin Realtors calls itself the “oldest and largest independent real estate brokerage in Austin. The owner and company namesake J.B. Goodwin founded the firm in 1972 when he was 22 years old.

JB Goodwin Realtors has training programs for both new employees and more experienced staff, and the company invites real estate professionals into its office each Tuesday to talk to employees about the latest industry trends and data. A real estate coach was also recently hired to further aid agents.

Besides those resources, employees also said the company has created a culture where anybody is accessible for help, including company founder J.B. Goodwin himself.

“Help People” is the company’s motto. Employees have volunteered at the Salvation Army, donated to various charities in Texas, and Goodwin is a member of the Texas Department of Housing and Community Affairs.

“The entryway to his office doesn’t have a door; it’s just a large opening,” agent Rachel Cox, 30, said of Goodwin. “A lot of the offices are that way here. I’ve been in other agencies where they’ve never met the person who is on their logo. J.B. does a concerted effort to make sure he is the opposite of that.”

JB Goodwin Realtors’ longevity and reputation is also significant in the company’s success, staff said. The company has 745 employees, who benefit from the resources of a large business. Besides the training, agents have access to video conference rooms, many digital and print marketing materials, a paperless system, and the agency pays for services such as online real estate database Zillow.

The company has four Austin-area offices in Northwest Austin, Westlake Hills, Lakeway and Round Rock. It also has an office in San Antonio, where Goodwin is from, and one in New Braunfels.

The agency holds several staff events both inside and outside of the office, said business development director Mallory Mundy, who joined JB Goodwin Realtors two years ago.

“Every day, I’m inspired to be better for myself and our company. The energy here makes me feel that way,” said Mundy, 27. “Everyone works together as a team. We are one big family.”



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