$100 million office campus planned at La Frontera site


Amid Central Texas’ booming real estate market, a developer is set to build the last piece of the La Frontera mixed-use project — a $100 million office campus that will add 400,000 square feet of office space in Round Rock.

W2 Real Estate Partners, the spin-off company of Simmons Vedder Partners, said it will build Frontera Ridge near Texas 45 and Mopac Boulevard (Loop 1), on the last major tract within the 328-acre La Frontera development.

Frontera Ridge will have two five-story buildings with 200,000 square feet each, with the ability to expand to 800,000 square feet based on market conditions, said Steve Freche, executive vice president with W2 Real Estate Partners. The project is expected to receive site development permits from the City of Round Rock and the Texas Commission on Environmental Quality by year’s end, he said.

Work on the site could begin as soon as January, pending site development permits that are expected to be issued by year’s end from the City of Round Rock and the Texas Commission on Environmental Quality. W2 plans to break ground once it has tenant commitments for a significant portion of the space, Freche said.

STG Design is the project’s architect, while TBG Partners is handling the land planning.

Central Texas’ job growth continues to fuel demand for office space and for new office construction throughout the region. As of mid-year, the Austin area’s overall office occupancy rate averaged 90.3 percent, up from 89.8 percent on average a year-ago June, according to Cushman & Wakefield | Oxford Commercial, which tracks office rents and occupancies.

As office rents in downtown Austin and other central areas have reached historical highs, and traffic concerns mount, tenants are continuing to expand northwest, Freche said. Large firms that have recently relocated or announced moves to Round Rock include Houghton Mifflin Harcourt, Monolith Semi, ThermaSol and Emerson Process Management.

Freche said Frontera Vista will have amenities and features that Fortune 500 and other companies have come to expect.

“This project will appeal to large corporate tenants who want a signature facility at a great value, which will help them attract and retain the best employees,” Freche said. In addition, the project’s location within La Frontera — “one of only a few of central Texas’s regional lifestyle centers — certainly adds to the project’s appeal and has attracted multiple corporate headquarters to the La Frontera area,” Freche said.

The project will include a central outdoor area, modeled after major campuses in Silicon Valley, with special-events space; a food truck plaza; lounge areas, rain gardens; and shaded terraces for outdoor work and entertainment. A grove of 100-year-old oak trees will be preserved, the developer said.

Mark Greiner and Brett Arabie with Cushman & Wakefield | Oxford Commercial, who are marketing Frontera Ridge to prospective tenants, said initial interest in the project has been strong.

“Also, we’re focusing our efforts on large tenants, as this project fills a void for companies needing a big, visible block of space,” Arabie said.


Reader Comments ...


Next Up in Business

Gibson pushes back against bankruptcy talk, hires new CFO
Gibson pushes back against bankruptcy talk, hires new CFO

Gibson is pushing back against reports of an impending bankruptcy and has hired a new chief financial officer, who starts with the company Monday. Officials with Gibson Brands, Inc., maker of the famed Les Paul and ES-335 electric guitars, released a statement saying the company has met all “current obligations to the bondholders, is in the process...
Put that pen down: Why baby boomers should not co-sign college loans 
Put that pen down: Why baby boomers should not co-sign college loans 

We all know that young people should show respect for their elders. In return, those elders should extend all their resources to the up-and-coming generation. Right? Not so fast, says the Motley Fool. When it comes to co-signing for college loans, parents and grandparents in the Baby Boom generation (born 1946 to 1964) should just say no...
Asian grocer 99 Ranch Market sets Austin opening date
Asian grocer 99 Ranch Market sets Austin opening date

Nearly two years after it was first announced, 99 Ranch Market is almost ready to make its debut. The Asian grocer, which has more than 40 locations nationwide, will open its doors March 3 in The Crescent, a shopping center at 6929 Airport Blvd. in North Austin. The store, the first 99 Ranch Market in Austin, has a companion liquor store located in...
Meet Janice Bryant Howroyd, the first African-American woman to run a $1 billion business
Meet Janice Bryant Howroyd, the first African-American woman to run a $1 billion business

Janice Bryant Howroyd, 65, is founder and chief executive of Act 1 Group, an employment agency that also provides consulting and business services, including background checks and screening. She’s the first African-American woman to operate a company that generates more than $1 billion in annual revenue, according to Black Enterprise Magazine...
$12 million renovation project set for Great Hills Country Club
$12 million renovation project set for Great Hills Country Club

Construction is due to start this month on an all-new Great Hills Country Club in Northwest Austin, which will replace the club that went up in the mid-1970s. The new, $12 million complex will consist of a two-story, 27,000 square foot clubhouse; a one-story community recreation building with 4,500 square feet; and a pool pavilion, plus new parking...
More Stories